Established in 2019, Rainbow rapidly gained recognition as a leading non-custodial EVM wallet, prioritizing user experience to simplify crypto onboarding for newcomers. Its codebase has remained open source from the very beginning.

The platform has evolved into an "onchain Robinhood," offering a single mobile application for managing crypto, stocks, perps, and predictions, with each activity rewarding users in $RNBW.

Operating on the conviction that stablecoin adoption is in its early stages and finance is shifting onchain, Rainbow positions its competition against banks, traditional financial institutions, and fintech apps like Robinhood or CashApp rather than other crypto wallets. The team asserts that being crypto-native allows them to create onchain equivalents of these services before legacy players can make the transition.

Rainbow reports millions of downloads, hundreds of thousands of active users globally, and millions of dollars in revenue. Further details on metrics and investor relations can be found at investors.rainbow.me.